TopRewards studied their brand & target market &suggested airtime would be the most attractive reward. Reward of Kes 50 airtime was given across different SKU’s of their brand, through a web base redemption, which was cost effective for the company as well.

Due to the pandemic & high competition in the diaper market, NIPNAPwanted a solution where their sales can increase & are able to reach out to new customers to try their product, so they wanted to reward each and every customer who would purchase their Brand products.